Hong Kong 's Newspaper , Dead or Not ?

We have some discussion on twitter about whether newspaper is going to be disappeared in Hong Kong.
For me , I believe that newspaper is still alive in future 5 years…

Firstly ,reading newspaper is a kind of “habit” for Hong Kong citizen. Although more people is getting into online content , newspaper is still their first choice at the morning and the first goods to spend on . The loyalty towards newspaper is still strong.

Secondly, the largest age group of the readers , or what we called the consumer is not actively participate on the internet. They are most likely the age 30+ , which is still not familiar with internet, and of cause , they dun trust anything on the internet. In marketing aspect , they still claimed to have long life-time value .

Thirdly, the authority or what we call the credibility of newspaper in Hong Kong is very high .People living in Hong Kong tends to believe newspaper can bring justice rather than any online media. Therefore, newspaper is responsible for telling the truth( or gossip ?) , and people would still spend $6 on it .

Anyway , "Not dead " doesn't mean that they have a foreseeable future or revenue , they are just existing in this world.

Ps : It 's too hurry for me to provide any statistics here .
(And don't blame on my shitty English , thanks :) )

More to read:

The rebirth of news
Tim Ho : The end of newspaper is coming soon